Aucor enters into unique alliance

    Aucor enters into unique alliance

    South African-based auction house, Aucor, are continuing to lead the way in terms of transformation within the auction industry.

    In a ground-breaking and first-of-its-kind partnership, Aucor and De Beers South Africa have announced the launch of Aucor Limpopo.

    Jacques van der Linde, Aucor Bloemfontein Managing Director says: “The opening of Aucor Limpopo is a true step towards our commitment to transformation and empowerment. We have directly involved members of the local community that surround the De Beers Venetia Mine and partnered with the owners of a local auction house, Amagidi Auctions, as majority shareholders in this venture.”

    At the heart of Aucor’s business strategy and in line with their 50 year celebrations, the company is constantly investigating the possibilities of opening new branches around South Africa and making auctions accessible to smaller provinces.

    “The aim of the new venture is to grow the skills and scope of our community partners. In turn, we will be growing the Aucor brand and teaching the locals about the intricacies of the auction industry whilst maintaining Aucor’s high standards and credibility.”

    Aucor Limpopo held its first official auction on Thursday, May 3, at the Venetia Mine. The auction and launch event was attended by local government dignitaries and officials. Media and Aucor and De Beers management were also present to officiate this auspicious occasion.

    Gerrie Nortje, Venetia Mine General Manager, says: “Supplier development is still a major focus for the mine as it forms part of the transformation agenda of the socio economic landscape of our people. The launch is yet another great example of how we are committed to build strategic partnerships.”

    About Aucor

    From humble beginnings in 1968, Aucor has grown into one of the most successful and experienced auction houses in southern Africa over the past five decades.

    The company boasts a national footprint with six permanent auction sites – Johannesburg, Bloemfontein, Cape Town, Port Elizabeth, Durban and Limpopo – covering categories including vehicles, trucks, mining and construction; warehouse and loose assets; property and online auctions.

    The company also has representation in Namibia, Lesotho and Botswana.

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